Who better to come up with their own lingerie line than a former Victoria's Secret supermodel? Gisele Bundchen recently shared a photo of herself in white lace to promote a new line of intimates from Gisele Bündchen Intimates, in Brazil.

In the photo, the model has her wavy hair set down while she sits in an all white room wearing a matching white lace underwear set. She looks seductively at the camera and looks absolutely stunning.

"Launch of my new @GiseleBundchenIntimates collection. Lançamento da minha nova coleção @giselebundchenintimates. www.giseleintimates.com," she wrote.

According to E! Online, the 34-year-old is collaborating with Hope, a Brazilian intimate apparel company, to create her own line that will be competing directly with her former home, Victoria's Secret.

Hope is a popular local brand in the South American state with 117 stores operating in the country, the move to work with Bundchen is a strategic move to elevate the line into a high-end market, not only within Brazil but overseas as well. The line, initially launched in Sao Paulo, plans to expand its hold in the United States, namely Los Angeles and New York and London by 2015, reported Business Week.

"We still have lots of room for growth in Brazil," says Hope's director of expansion, Fabio Figueiredo. He revealed the company's plan to become a "global brand" and its vision of increasing geographical reach from 18 to 40 countries.

Bundchen was an Angel for seven years up until hanging her wings in 2007. She was one of the first Brazilian models to rise to fame and has also tried her hand at acting with a role in 2004's "Taxi" and 2006's "The Devil Wears Prada."

Additionally, she is a Global Ambassador for the United Nations Environment Programme (UNEP) since 2006 and has done a lot of advocacy work for environmental sustainability and environmental-related issues.

"The environment has always been my passion. Mother Earth is our fundamental life-support system, and by becoming aware and responsible now, we can assist in preserving the planet," said the model.

Gisele is presently the most bankable supermodel in the world with Forbes rating her the top-earning model for the eighth year in a row. Her other list of partnerships include contracts with a string of clothing brands like Chanel and H&M, along with other products including Proctor & Gamble's Pantene for Hair Care, noted E! Online.