Zoe Saldana, Josh Hutcherson & More Celebrities Featured in Anti-Rape PSA by the White House
A PSA sponsored by the White House showcased a lot of famous personalities to advocate against sexual assault.
The "It's On Us" campaign video released on Tuesday, Sept.1, featured Zoe Saldana, John Cho, Nina Dobrev, Haim, Josh Hutcherson, Minka Kelly, Matt McGorry, Jesse Metcalfe, and Jessica Szohr giving emphasis to consensual sex, E! News listed.
Watch the video below.
The campaign aspires to help men and women recognize that non-consensual sex is equal to sexual assault; "identify situations in which sexual assault may occur; intervene in situations where consent has not or cannot be given; and create an environment in which sexual assault is unacceptable and survivors are supported," the campaign's official site wrote.
The White House teamed up with dozens of colleges, corporations, and media outlets to further promote the campaign, the news outlet added. The list of supporters includes EA, GLAAD, NCAA, Planned Parenthood, RAINN, Snapchat, Tumblr, and USA, among many others.
Last year's "It's On Us" celebrity-studded PSA included Lance Bass, Mayim Bialik, Connie Britton, Rose Byrne, Common, Gina Gershon, Jon Hamm, Randy Jackson, Kevin Love, Joel McHale, Olivia Munn, Questlove, Darby Stanchfield, and Kerry Washington, plus President Barack Obama and Vice President Joe Biden, E! News wrote.
We-Consent App
School administrators have been adamant in protecting students from sexual assaults. New York and California have issued laws requiring all schools to adhere to affirmative consent policies. Technological tools have been used as well to strengthen anti-rape campaigns, Fortune wrote.
The We-Consent app, which was launched in June, is the latest technological tool aiming to put a stop to sexual assault.
We-Consent works by sexual partners saying their respective names, their partner's name, and then proclaiming "yes" to sex. The app proceeds to record the video of the statements, "adds a time-stamp and geo-code, then encrypts the footage and stores it offline," Fortune reported. Law enforcement, university disciplinary proceedings, or subpoenas are the only ones who can unlock the videos and access it.
Michael Lissack, the We-Consent creator, said that the app aims to open a conversation between sexual partners because "sometimes kids need props to help them do that," the news outlet added. According to Lissack, if the app works, he hopes that it will eventually won't get used anymore because students will talk about sexual consent on their own instead.
Lissack said that he currently has "a couple thousand customers" and is "in discussions" with about 300 schools around the U.S. to take on the app and recommend it to their students, Fortune noted.